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Why do most businesses use promotional products to develop customer relationships?
Asked by unknown
1 Answers
When brands give out promotional products to their customers, it leads to better brand recall, consumer loyalty, consumer engagement, and more business for the brand, at quite low costs.
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How should a brand determine the type of promotional products to be given to consumers?
Asked by unknown
1 Answers
While giving promotional products, a brand must ensure that the products are of high quality, can be used on a daily basis for months, and are related to the domain of the business.
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How do most businesses measure the return on investment of their promotional products?
Asked by unknown
1 Answers
It is difficult for businesses to quantify the return on investment for promotional products, however, parameters like incremental margin approach and call-to-action responses can measure ROI.
